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At Amway, we inspire people to live their best lives, and to do that, we need you. We need your ideas, your talents, and your passion for learning. We need your curiosity, tenacity, and team spirit.

We invest in your growth from day one. Whether you are just starting your career or have been in it for a while, we support meaningful learning and development opportunities, and invite you to chart your own unique path. Here, the entrepreneurial spirit is highly encouraged, which means if you want to learn and grow, move up or move around, we fully support your personal journey and growth.

Come be a part of the Amway family!

Job title:                                Sr. Product Manager (Customer Engagement - Communications)                  

Department / Division:     Technology – Customer Engagement

Salary Grade:                      EXB_16

Salary Range (per year, plus annual bonus):

                                                     Michigan- $ 97,843.25- $126,620.68

                                                     California- $ 105,678.98- $136,761.03

                                                 New York- $ 111,555.33- $ 144,365.73

Location:                              Ada, MI (or remote from MI, CA, WA, CO, IL, GA, FL, TX, NY, NJ, NC)


What do we need:

The Customer Engagement team is on the hunt for an enthusiastic and entrepreneurial Sr. Product Manager to drive results in key communication and lifecycle management products which directly impact our customers’ ability to be successful in their interactions with Amway and its industry-leading products.

What’s special about this team:

This high-visibility team is accountable for the technology that supports outbound communications supporting our Customers and ABOs at every key touchpoint in their purchasing or business relationship. As one of the company’s top strategic technological priorities, our work plays a key role in ensuring that Amway builds quality, long-lasting relationships with users in our global markets and drive measurable business value as a result.


Culturally, we thrive on a team culture of autonomy, accountability, and collaboration. Given the global collaboration expectations of this role, this team embraces extremely flexible schedules with a focus on maintaining work/life balance, and those with an ambitious and entrepreneurial mindset will excel.


What’s special about this role:

This role will be directly accountable to deliver product improvements and implementations in the area of tactical/foundational CRM, lifecycle management, and communication automation. Amway relies on this ecosystem of technology solutions to create 360-degree data profiles of our users and customers, identify and track new leads and prospects for our business owners, and build personalized relationships with our users through automated event-based communication (marketing, transactional, business, etc).


If you have experience in CRM, Marketing Communication Technology, or Lifecycle Management, and a passion for working closely with business and global stakeholders to meet strategic goals, then we would love to talk to you about this opportunity.


Required qualifications:

  • Technology experience in CRM, Customer Lifecycle Management, or similar area.
  • 6+ years of experience translating business strategy into specific product features
  • 6+ years of experience working with technology and user experience teams to define, scope, and prioritize product requirements
  • 6+ years of demonstrated delivery of business results
  • 3+ year of experience in an agile software environment
  • 3+ year of experience managing operational and/or project financial budgets
  • Experience collaborating closely with senior leadership
  • Broad-based leadership and business management skills.
  • Strong partnering and teaming skills with both global affiliate counterparts and cross-functional departments.
  • Demonstrated leadership of multi-disciplined, high-performance work teams/groups.


Skills to be successful in the role:

Thought Leadership and Mentorship

  • Ability to bring a diverse and unique view to the projects at hand, with a focus on driving best practices in product design, implementation, stakeholder management, and processes
  • Desire to improve the skills of Product Managers on the team through mentorship, servant leadership, and fostering growth-based relationships


Strategic thinking

  • Ability to lead to answers for increasingly large problem and product areas, with corresponding internal thought leadership. Includes: brainstorming, structuring thinking, driving strategy, becoming go to expert.
  • Strong problem-solving ability and dealing with ambiguity



  • Clear written and oral English language communication to larger and higher stakes audiences. Includes: writing clear emails, communicating clearly in person, writing and providing presentations.


  • Ability to successfully facilitate collaboration within and across multiple teams, functions, departments and levels
  • Ability to develop productive working relationships with both technical and business partners


  • Strong understanding of technology language and use of applications in business
  • Ability to use Product Management and partner function (Engineering, Design) tools to partner well across the team. Includes: writing stories, performing analytics, building prototypes, etc.



  • Strong organizational, planning, and time management skills with ability to prioritize multiple/competing tasks and assignments
  • Attention to detail with an ability to meet tight timelines
  • Understanding of the product lifecycle
  • Working experience using agile methodologies, industry standards and best practices


Design Thinking & User Empathy

  • Genuine empathy toward customers and commitment to diving into the weeds on their challenges
  • Comprehensive understanding of the market, users, and roadmap of the product/application
  • Proven ability to clearly define a set of requirements that pinpoint business challenges and identify technical and business changes required to address them.


This role is “Not” eligible for sponsorship.


Nearest Major Market: Grand Rapids

Job Segment: Senior Product Manager, Marketing Communications, Product Manager, CRM, Operations, Marketing, Technology